Calling all mobile marketing professionals!

I'm proud to announce that we have a new sibling!

We're really pleased with how mobiForge has grown over the last year to become an independent authority for technical mobile professionals. And now we're launching mobiThinking: dotMobi's new resource site and blog designed for anyone interested in mobile marketing, branding, and advertising.

We're seeing the mobile web mature like any new medium. It has been initially powered and pioneered by technical enthusiasm. But now we are seeing more and more interest from individuals, agencies and clients who want to create business, campaigns, and other opportunities with mobile. Now it's not so much about what can be done, but about what should be done in mobile - to thrill users and business owners alike.

Hopefully mobiThinking goes some way to help explain some of the great opportunities in this area. Firstly, we've produced some marketing best practice documents such as the 10 Mistakes in Mobile Marketing and Mobile SEO Best Practices guides.

Then we have a growing list of case studies of business that have gone live with successful mobile sites. We start with Fox News and Gypsy Tea.

Then, we've interviews with the great and the good from the mobile and marketing industries. And our launch feature is AKQA's Daniel Rosen talking about Smirnoff.mobi. (A great video: this man knows what he is talking about!)

There's a blog too. As with dev.mobi, you can follow the site through RSS (details here) and on Twitter via "mobithinking".

Finally, you'll probably notice we've launched a new nav-bar across the top of all our sites. We realised we have so much going on now that we could probably make it easier to get around between the sites and services!

Anyway, let us know what you think... we hope you like the new stuff!