The mobile video revolution: are you ready?
Why HTML5 is killing Flash: it’s the devices, people!
mobiThinking guide to mobile agencies: 2ergo
December 3, 2010, by mobiThinking
• Next agency profile: Mobext • All profiled agencies: Guide home 2ergo: in brief Type of agency: full service. Founded: 1999. Acquisitions:... Read More
Mobile world capital: so what is the DNA of a truly mobile city and which cities really vie for the title?
November 25, 2010, by mobiThinking
The GSMA announced this week that the city that hosts its annual conference from 2013 to 2017 will also be crowned Mobile World Capital. The shortlist includes six European cities that would make great places for a big conference, but aren’t necessarily the first places that mobiThinking would have expected to be Mobile World Capital: Amsterdam, Barcelona, Cologne, Milan, Munich and Paris... Read More
Winners of the MMA Global Mobile Marketing Awards 2010 with case studies and videos
November 18, 2010, by mobiThinking
Update (November 2011): The 2011 winners of the MMA Global Awards are here. Congratulations to the MMA Awards Winners. We have added links and embedded video (in many cases, the submission to the judges) for many of the winning campaigns. Thanks to all winners and finalists who have sent in a link to their case studies and videos. If we do not have a link (or the best link) to your case study, site, app or video, please email details to: editor(at)mobiThinking.com... Read More
What is Mobile 2.0? Three expert opinions: Sven Huberts, Marvellous; Ben Scott-Robinson, We Love Mobile; Raam Thakrar, Touchnote
November 17, 2010, by mobiThinking
Try it… next time someone mentions Mobile 2.0 as part of sales or marketing pitch, put them on the spot and ask them what it means. Here are two opinions from two top mobile agencies: Ben Scott-Robinson (BSR) creative director We Love Mobile and Sven Huberts (SH), managing director, Netherlands, Marvellous/Isobar and Raam Thakrar (RT), co-founder and CEO, of mobile-to-postcard company Touchnote... Read More
Carnival of the Mobilists (No 243): music, psychology, consumer behavior, apps, ads, movies, handset share and more
November 16, 2010, by mobiThinking
Welcome to Carnival of the Mobilists (COM), your round up of the best mobile and wireless blogs and one completely average one. Last week the itinerant COM was hosted by Antoine RJ Wright, next week COm drops in at MJelly. If you want your blog to be considered, submit it to mobilists@gmail.com... Read More
Mobile in Pakistan: a must-watch video from the founder of Mobile Monday Karachi
November 8, 2010, by mobiThinking
mobiThinking was recently sent this video of a presentation given by Rehan Allahwala, the founder of Mobile Monday Karachi at the recent Mobile Monday 10-year Anniversary Summit in Helsinki. We hope to be hearing a lot more on mobile in Pakistan from Mr. Allahwala, in the meantime we highly recommend watching this video. It puts things into perspective... Read More
Receiving SMS Messages via Shortcodes & Keywords
November 1, 2010, by mokil
Back around 1998, more and more billboards started to display some odd messages, along the lines of "Visit us on the web at www.companyname.com". This was a major shift in advertising and gave marketers another avenue to explore. It was, of course, the beginning of the Internet's move from academia to the mainstream, and the proliferation of Web sites seemed to happen almost overnight... Read More
Win free tickets for MobileSQUARED Roadshow (New York, November 2, 2010)
October 27, 2010, by mobiThinking
The MobileSQUARED team has given mobiThinking five free tickets for the New York Roadshow next week to anyone who can answer these questions. All the answers can be found in articles in the MobileSQUARED newsletter. 6.9 percent of US consumers that view a mobile ad go on to purchase the item, but what ethnic group is most likely to make a purchase after viewing an ad: a) African American; b) White; or c) Hispanic?... Read More
5.3bn mobile subscribers; nearly 1bn with high-speed mobile Web access: an interview with ITU statistics chief Susan Teltscher
October 21, 2010, by mobiThinking
On World Statistics Day, October 20, 2010, the International Telecommunications Union (ITU), the UN agency for ICT, announced its eagerly awaited mobile estimates for 2010. By the end of the year, there will be 5.3 billion mobile subscriptions. That is equivalent to 76 percent of the world population. And is a huge increase from 4.6 billion mobile subscriptions at the end of 2009. Nearly a billion of these are 3G subscriptions, and potentially mobile Web users... Read More
2010 study of mobile Web trends shows continued explosion of mobile-friendly content
October 20, 2010, by mobiThinking
dotMobi, the mobile Web solutions company behind .mobi — the only ICANN-approved Internet address created specifically for labeling content that works on all mobile phones — today announced highlights of its third annual study on mobile Web trends. The dotMobi “Mobile Web Progress” study examined websites available via the world’s mostused global top-level Internet domains: .com, .net, .org, .info and .mobi... Read More
