720×1280 is the most common mobile screen resolution in Q3 2016 (new report)

While the latest flagship devices come with at least Full HD screens, it’s the humble 720×1280 that’s getting the largest share of browsing today. This is according to the latest DeviceAtlas Mobile Web Intelligence Report for Q3 2016 which also covers the most used phone makers, mobile OSes, Android versions, and mobile browsers. 720×1280 gets... Read More

Serving AMP pages to all mobile users

AMP is growing in importance in the web publishing world. Here at mobiForge we have some serious misgivings with the approach taken by Google with AMP but the speed up in page loading time is inarguable. This post describes a method for exposing AMP pages to all mobile visitors using some server-side device detection so that all mobile... Read More

Mobile Payments with the Payment Request API

We’ve recently written about the effect UX has on conversions. One place that has always had a lot of friction is the checkout process, particularly the manual entry of billing information on handheld devices. There have been several drives to reduce such friction in recent years, including Apple Pay, Android Pay, and Samsung Pay, to... Read More

5 mobile SEO techniques to pay attention to in 2016

Mobile SEO used to be less of a concern for companies when searching the web on a phone was a relatively new phenomenon for a small group of enthusiasts. Today it’s no longer the case due to the fact that even on low-end smartphones you can easily search the web and open any website. And... Read More

Mobile audience growth driven by web, not apps: report

Comscore’s latest report focuses on native app usage in the US, there are some interesting nuggets on mobile web usage we felt merited a mention on mobiForge. The report, which is base on aggregated data from several Comscore platforms shows that growth on mobile platforms continues apace, albeit at a slower rate than previous years. The report leads with figures on time spent in mobile apps, on the mobile and desktop web, but pivoting to audience figures, or eyeballs if you prefer, reveals that mobile web is driving huge gains... Read More

Caching with service workers

Caching with service workers, the easy way

Caching is one (just one) of the things that service workers do really well. A good caching policy enables your web app to do some pretty cool things, like serving almost instantaneous responses, smoothing over patchy network connections, and even providing offline functionality. With the right caching you can banish 404 response pages to the... Read More

Sleepwalking by Flickr user Ben Bashford

Sleepwalking into a walled garden

Here at mobiForge we’ve been broadly positive towards Google’s AMP since its launch in October 2015. It’s by no means the only way to achieve the wholesome goal of fast-loading web pages, but by providing a well-documented format to adhere to that delivers excellent performance, the web has benefitted. Google now reports that the average... Read More

68% of digital media time now spent on mobile devices

The latest report by ComScore revealed that the amount of digital media time spent using mobile devices reached 68% in the U.S. That leaves only 32% of digital media time for using desktop or laptop computers. The smartphone has now become the primary way of getting online and for many users it is the only way. While we... Read More

Shuttle on booster

Bootstrapping Progressive Web Apps with amp-install-serviceworker

So you’re interested in the super-fast load times that AMP web pages offer, and you’re titillated by the rich, native-like experiences and functionality that Progressive Web Apps (PWAs) can deliver! How do you provide a seamless and instantaneous bridge between the two? Why, with <amp-install-serviceworker> of course! In this article we take a look at... Read More

Why the performance gap is getting wider

In a recent presentation Google’s web performance engineer Ilya Grigorik talked about building fast and resilient web apps. He pointed out that today network speed, memory, and CPU performance are all highly variable no matter what device or region. Looking at the entire spectrum of smartphones available, the performance gap between low-end and high-end is wider than ever... Read More

A page weight reference for the web – the 1 MB website

“Every line is the perfect length if you don’t measure it.” — Marty Rubin In engineering disciplines it’s very important to have fixed frames of reference to enable easy comparison of results. In the web developer community we already have many page weight measuring tools such as our own mobiReady and WebPagetest.org. So we have the weighing... Read More

Reducing page weight

When approaching the issue of web page weight, it’s useful to keep in mind the well known engineering maxim, “Simplify, and then add lightness“. This article describes some of the ways you can add lightness and reduce your web page weight... Read More

The web is Doom

In July 2015 I suggested that the average web page weight would equal that of the Doom install image in about 7 months time. In about 7 months average web page size will be same as Doom install image. Well done us! Onwards & upwards!... Read More

Taking the web offline with service workers

You’re probably already familiar with the idea of offline web apps, web apps that can continue to work in the face of intermittent network connectivity. This concept has been around for a while, and various technologies have been developed along the way to achieve offline web apps, (Google) Gears, and Appcache for example, but none of these addressed the offline challenge quite as well as service workers... Read More

Web push notifications

Web push notifications are the best thing to hit the web since the hyperlink! No kidding, this technology is going to be huge. Until recently web developers could only dream of push enabled web apps. Things have changed however, and web push notifications, the asynchronous delivery of messages to a user's device from a website, even when the website is not open in the browser, are now a reality thanks to a number of HTML5 APIs:... Read More

Touch-friendly Drag and Drop

In this article we explore some touch-friendly drag and drop implementations. In particular we'll be looking at DOM and canvas-based drag and drop approaches. We'll also build on some of the things we learned in previous HTML5 articles on mobiForge... Read More

Mobile Networks Statistics 2015

In this section you will find some of the most interesting statistics regarding the advancement of mobile network technology, along with information regarding mobile subscriptions... Read More

The HTML5 Pointer Events API: Combining touch, mouse, and pen

The Pointer Events API is an HTML5 specification that combines touch, mouse, pen and other inputs into a single unified API. It is less well supported than the Touch Events API, although support is growing, with all the major browsers working on an implementation, except for Apple's Safari. There's a colorful background to how the current state of browser support for this API came to be which we covered previously on mobiForge, but in this article we'll just look at its usage... Read More

Webviews and User-Agent strings

Much is made of the comparative times spent browsing the web vs engaging with native apps in the apps vs web debate. An often overlooked part of the discussion is that when engaged with a native app some portion of this time is spent actually on the web, via a webview. We'll get to what a webview is in a minute, but for now, what this means is that although the user is in an app, he or she is effectively browsing the web... Read More

The Oxymoron of Mobile Privacy

Introduction There could hardly be a more perfect privacy invasion machine than today's smartphone. It's with you at all times, it knows precisely where you are, it can see and hear you and it knows exactly what you are doing much of the time. If data is the pollution of the digital age then your smartphone is an overweight 1970's V8 gas guzzler with asbestos brake pads, a leaky freon-charged AC system, burning leaded fuel as it barrels down the highway: you are silently spewing out reams of potentially harmful data all day, every day... Read More

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