News & Comment

The SIM – the tiny computer in your pocket that’s really in control

The Subscriber Identity Module (SIM) was first introduced by the GSMA in 1987 in a farsighted move to ensure that a mobile subscriber on a GSM cellular network could maintain an identity on the network independant of a particular mobile device. While its visibility has decreased over time, the humble SIM has been an essential...

Stop signs

Let them block ads!

A lot has happened since we last took a look at the ad blocking landscape—time to come up for some air. Although ad blockers have been used in desktop browsers for years, it all really kicked off in September 2015 when Apple opened up iOS for ad blocker plugins, and since then there’s been a...

AMP logo

AMP: thoughts on a 2 billion page project

At Google IO this year it was announced that there are now over 2B AMP pages live on the web, and counting. This is massive for a project that opened to the public only last year. When you look at the number of domains, around 900K, it’s not quite as impressive. Many of the 2B...

Mobile web performance on news websites too slow for many

We’ve written extensively on mobiForge on how web performance on mobile devices really makes a huge difference to your visitors and your business. We’ve also highlighted that the fast metropolitan WiFi speeds enjoyed in the offices of many content creators simply aren’t reflected in the real world where the vagaries of the network and the...

13 statistics showing the importance of mobile web performance in 2017

With the increasing popularity of AMP, web performance on mobile has become a mainstream issue discussed even by non-tech media. If you’re looking to better understand the problem, here is a ready-made list of 13 recent statistics related to web performance on mobile. As mobiForge’s Ronan Cremin recently put it, today the world of mobile...

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