Getting hard data on the fast-changing, complex mobile landscape can play a key roles in your mobile strategy, and we have a report that can help you with just that. This paper gives you all the need-to-know information on mobile web traffic today so that you can maximize your results for your target market.
Traffic stats help you understand mobile user behaviour
Carefully compiled by the DeviceAtlas team, this report fleshes out the details of mobile traffic across the world in Q4 2014 as sourced from thousands of websites built on the goMobi platform that utilizes DeviceAtlas for device detection and redirection.
You might have come across shipment statistics released by industry analysts such as IDC but mobile web traffic data is not always in line with these market share figures. This is due to the fact that mobile user behaviour patterns are not uniform.
For example, Apple device users tend to browse websites more than the owners of Android handsets. So from a mobile developer and mobile marketer’s perspective mobile traffic statistics can be actually more meaningful than shipment figures.
What you’ll learn from the report
Read the mobile traffic report to find answers to the following questions:
- What are the device traffic patterns in your key markets?
- Which mobile vendors, devices and operating systems drive the most traffic?
- Which markets have adopted large-screen smartphones (phablets) faster than others?
- Are there any markets where NFC and LTE are considered standard features?
Just click the button and head over to the download page. After you download we’ll let you know when the next issue arrives.
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