Tag Archives: Advertising

Advertising and mobile social networks

Second in the series of mobile advertising white papers by Peggy Anne Salz, mobile guru and chief analyst at MSearchGroove, the "Mobile advertising for the masses" white paper looks at mobile advertising on three mobile social networking sites - BuzzCity, Itsmy.com and Peperonity - comparing the level of targeting and analysis that each provided. The need for an additional comprehensive mobile analytics package is then assessed to fill in the gaps and give the big picture view of what the campaigns achieved and help plan future advertising...

What is the common DNA of the Top Ten mobiThinkers?

As mobiThinking published the inaugural Top Ten mobiThinkers, we were asked the following questions by the daily newsletter Mobile Marketer...

School of Mobile for the travel business provides a useful blueprint for other sectors

mobiThinking recommends this excellent mobile report from EyeForTravel. This will be a valuable primer for all businesses – but is an essential for anyone in travel. It brings together one of the best collections of global statistics, from various reputable sources, we’ve seen in a while and it draws some useful conclusions...

Using the mobile channel for good causes

One of the most exciting things about the mobile Web is the myriad ways it can help communities in need. Non-profit-making organizations – charities – have been quick to spot that mobile Web is a great way to trigger mobile giving...

Great deal for MobileMix event at ad:tech San Francisco (April 21, 2009) for mobiThinking readers.

ad:tech is offering mobiThinking readers a 10 percent discount on its inaugural MobileMix event at ad:tech San Francisco, April 21 , 2009...

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