News & Comment
The mobiThinking guide to mobile advertising networks 2013: Affiliate/CPA networks
April 15, 2012, by mobiThinking
• GUIDE HOME • BLIND NETWORKS • PREMIUM BLIND NETWORKS • PREMIUM NETWORKS • LOCAL AD NETWORKS • AFFILIATE AND CPA NETWORKS •... Read More
The mobiThinking guide to mobile advertising networks 2013: Local networks
April 11, 2012, by mobiThinking
• GUIDE HOME • BLIND NETWORKS • PREMIUM BLIND NETWORKS • PREMIUM NETWORKS • LOCAL AD NETWORKS • AFFILIATE AND CPA NETWORKS •... Read More
Five-minute interview: Jay Emmet, GM at OpenMarket (Amdocs)
March 29, 2012, by mobiThinking
Jay Emmet is general manager of OpenMarket, a transaction hub that claims to process more mobile payments and mobile messages than any other provider in the U.S. and UK. He’s also a senior vice president of parent company Amdocs. mobiThinking finds out which mobile businesses inspire him and what excites him about the mobile business. 1. What is the one thing that gets you most excited about mobile Web, mobile services and/or mobile marketing?... Read More
How interested are companies in mobile Web apps? Very
March 28, 2012, by mobiThinking
Mary Beth Christie, online product management director, Financial Times, spends 2 hours each week on the phone answering queries from companies and journalists eager to pick their brains on their experiences with bringing the FT Web app to market. That’s on top of the time she and her colleagues spend on conference stages sharing their knowledge... Read More
What you can learn from the FT Web app: interview with Steve Pinches
March 23, 2012, by mobiThinking
The Financial Times newspaper bucked the trend towards native apps, with a Web-based mobile application. The FT Web app proves once and for all that you can write apps every bit as good as native apps, using HTML5 – the standard language of the Web – rather than having to develop each app in the unique language of each smartphone platform. While its competitors surrender their right to know their subscribers and a third of their revenues to app stores, the FT retains full control... Read More