Tag Archives: White Papers
The insiders guide to mobile learning (m-learning) in Africa: Dr Álvaro Sobrinho, chairman, Planet Earth Institute
February 11, 2014, by mobiThinking
Our guide to the current state of m-learning in Africa is Dr Álvaro Sobrinho, an entrepreneur and philanthropist from Angola. He is the chairman of the Planet Earth Institute (PEI), a charity that is focused on bringing scientific independence to Africa. PEI has conducted a number of consultations on m-learning, gathering reactions from stakeholders from the African, mobile and learning communities. Q1. What is mobile learning (m-learning) – how do you define it?... Read More
Winners of the Smarties (MMA Global Mobile Marketing Awards) 2013 with videos
October 1, 2013, by mobiThinking
Congratulations to the MMA Awards Winners. If you would like to see your video case study featured here, please email details to: editor(at)mobiThinking.com. Awards: Smarties (MMA Global Mobile Marketing Awards) Founded: 2004... Read More
The insiders guide to mobile app promotion: top tips for marketing your app from industry experts
August 21, 2013, by mobiThinking
The unpalatable truth is that app stores are dominated by apps from a handful of developers (Canalys, Distimo) with big marketing budgets, while the vast majority of apps disappear straight into obscurity without anyone noticing. But don’t despair... Read More
mobiThinking guide to mobile agencies: the top agencies for mobile marketing, advertising and services
July 7, 2013, by mobiThinking
The demand for mobile expertise – strategic, creative and technical – from brands, publishers, operators and creative agencies has never been stronger. But selecting the right partner for your mobile site, campaign, service or application is compounded by lack of real information about the capabilities, size and geographical coverage of mobile agencies. Anyone can claim to be a 'full-service mobile agency with global coverage', but clients don't want a jack of all trades, they're usually looking for an agency with a proven expertise in specific disciplines for their target markets... Read More
mobiThinking guide to mobile advertising networks (2013)
June 10, 2013, by mobiThinking
• GUIDE HOME • BLIND NETWORKS • PREMIUM BLIND NETWORKS • PREMIUM NETWORKS • LOCAL AD NETWORKS • AFFILIATE AND CPA NETWORKS •... Read More