Tag Archives: Advertising

The mobiThinking guide to mobile advertising networks 2013: Blind mobile ad networks

• GUIDE HOME • BLIND NETWORKS • PREMIUM BLIND NETWORKS • PREMIUM NETWORKS • LOCAL AD NETWORKS • AFFILIATE AND CPA NETWORKS •...

GSMA Global Mobile Awards 2012 – the winners with videos and case studies

Update (March 2013): The 2013 winners of the Global Mobile Awards are here. Awards: Global Mobile Awards Founded: 1995. Organized by: GSMA. Deadline for entries: November each year...

Websites must be mobile-friendly to comply with FTCs new digital advertising guidelines

Last month, the Federal Trade Commission (FTC) updated its digital advertising guidelines to underline the fact that the same rules apply to mobile advertising, sites and apps as online (and offline). No big surprise, since the FTC has already taken action against several mobile publishers for deceptive advertising. What is really interesting is that the FTC places an obligation on Webmasters of PC sites and PC advertisers to ensure that any disclosures relating to sign-ups, purchases etc. must be explicit, obvious and readable, even if the viewing device is mobile and has a small screen...

GSMA Global Mobile Awards 2013 – the winners with videos and case studies

Update (March 2014): The 2014 winners of the Global Mobile Awards are here. Awards: Global Mobile Awards Founded: 1995. Organized by: GSMA. Deadline for entries: November each year...

Global mobile ad market growing faster than expected, will be worth US$11.4 billion in 2013, double that by 2016, says Gartner

The speed that mobile advertising has taken off has exceeded Gartner’s expectations, leading the research analysts to revise forecasts. Asia and North America, in particular, are growing faster than predicted, while Western Europe and the rest of the world are not growing as fast as expected. Key finding’s from Gartner’s research:...

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