Tag Archives: Interviews
How mobile is changing travel in Asia: interview with Skyscanner Asia-Pacific director Ewan Gray
April 16, 2013, by mobiThinking
Skyscanner, available via multilingual apps, PC sites and mobile sites, searches through thousands of airlines, hotels and car-rental suppliers to find the best travel options for customers, for free. However, when Skyscanner’s millions of mobile users click through to the travel suppliers from its apps/site, they find that only 38 percent of the travel operators’ sites are mobile-friendly... Read More
Five-minute interview: Richard Ting, R/GA
March 27, 2013, by mobiThinking
Richard Ting is global executive creative director for mobile and social platforms at R/GA. He has worked with Nike, Verizon Wireless, Nokia, J&J, MasterCard and Walmart, among others, focusing on creating integrated digital engagement across the Web, mobile and social media platforms. Ting (working with his R/GA colleagues) has received innumerable awards including the Cannes Titanium Lion Grand Prix for the Nike+ FuelBand, Grand Clio, D&AD Black Pencil and multiple MMA trophies... Read More
The insiders guide to mobile Web and marketing in Sweden
March 21, 2013, by mobiThinking
3G (third-generation) high-speed mobile networks got a head start in Sweden, thanks to the issuing of licenses to those operators prepared commit to extensive roll-outs, rather than just handing them out to the highest bidder. Next, Sweden saw introduction of the world’s first 4G (fourth-generation) networks, back in 2009 – today the majority of Swedes are covered by a superfast 4G data network. Swedish consumers have quickly embraced the smartphone: more than 80 percent of handsets sold in 2012 were smartphones and that’s expected to rise to 90 percent this year... Read More
Five-minute interview: Jeff Hasen, Hipcricket
January 28, 2013, by mobiThinking
Jeff Hasen is chief marketing officer of Hipcricket, a US-based mobile marketing and advertising company that has run over 225,000 mobile campaigns for brands that include Ford, Macy’s, MillerCoors and Nestlé... Read More
What makes mobile a critical channel for customer engagement in Latin America? Interview with André Andrade MEF LatAm and Titans
January 16, 2013, by mobiThinking
In December 2012, André Andrade was appointed vice chairman of the MEF Latin American board. He is the CEO of Titans Group, a Brazilian-based company which provides value-added-services (VAS), such as device security and mobile learning, to major mobile operators across Latin America, and through them to 10 million customers in 17 countries... Read More
