News & Comment

Last-minute deal on Mobile App World tickets (London, October 19-20, 2010), save 66%. Plus free mobile developer workshops.

Due to an oversight mobiThinking and the conference organizers failed to organize the discount code for readers – sorry – so we are offering a very cheap ticket for Mobile App World (London, October 19-20, 2010). Two-day conference tickets cost UK £450 (US $715), instead of £1350 ($2,146). Tickets are available today only (while stocks last) by emailing info (at) allisonpinney.com, quoting the magic code MobiThink. Check out the Mobile App World program...

Googles reveals mobile ad revenues of $1bn to help woo big advertisers to mobile, but AdMobs contribution is small

Talk of US $1bn annual revenues from mobile ad revenues lured mobiThinking into listening to the Google Q3 earnings call as the information wasn’t published in the press release or the accounts. Amazingly for an earnings call, it was compulsive listening. Despite making substantial disclosures about display, video and mobile advertising, mobile monopolized the agenda. Mobile may just be an emerging market for Google, but the company – and the analysts that ask the questions – clearly believes this is the future...

DeviceAtlas & jQueryMobile

The first Alpha release of jQueryMobile was announced today, to great fanfare, and the mobile web world is already on fire with the thoughts of what this will mean to them. A little bit of background... Originally developed by John Resig, jQueryMobile's big brother "jQuery" is now in use by pretty much anyone who implements advanced JavaScript capabilities on their site...

Greg Stuart: the mobiThinking interview with the new MMA president

• Other news from the Mobile Marketing Forum (EMEA) in London, October 2010: MMA Global Awards: 2010 finalists with case studies and videos...

Mobile Apps vs. Mobile Web

With all of the buzz around apps & app stores it would be easy to assume that mobile apps have unstoppable momentum and that the mobile web is taking a back seat. It's worth taking a step back to see how this is all going to pan out. Will mobile apps dominate completely and overwhelm the mobile web or does the mobile web still stand a chance?...

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