News & Comment

Free iPhone Programming PDF

Hopefully you've been enjoying our series of iPhone articles over previous weeks.The topics recently covered in this series have looked at both developing native apps with Xcode, and developing webapps with Dashcode. Xcode and Dashcode are two IDEs supplied with the iPhone SDK. Now you can get a PDF download that covers both of these approaches to programming for iPhone in one handy document. The content has been arranged (by Wei-Meng Lee) into two practical 'Labs', and is ideal if you are just starting out and want a chance to dip your toe into both approaches. And did I mention it's FREE...?...

Mobile Marketing Insights (October 22, 2009, Shanghai): special offer for mobiThinking readers

Mobile Marketing Insights (October 22, 2009, Shanghai, China) is offering a 15 percent discount to mobiThinking readers. Refine your mobile strategy for targeting one of the world’s most exciting markets with speakers...

The insiders guide to mobile Web marketing in the US by Laura Marriott

Laura Marriott led the Mobile Marketing Association as president and CEO from 2005-2008, a period of astronomical growth for the industry and its association, helping to push adoption of the mobile channel among brands and agencies and the development of best-practice guidelines. She is now a consultant and a board member for several companies. Who better to guide us through the ins and outs of mobile Web marketing in the US? Last updated: March 2010...

The mobiThinking guide to mobile ad networks – Q&A

Mobile Marketer asked some probing questions about the Guide to mobile advertising networks. And no, we’re not telling you which network refused to be profiled...

Essential tips for making your mobile site work better, from Yankee Group

There are some valuable lessons to be learned from Yankee Group’s most recent assessment of the top US (mostly) mobile sites. Of the 26 news, search, sports (among the more popular categories for mobile surfing – see stats below) and carrier sites evaluated, it’s surprising to see only Google, Yahoo and Major League Baseball receiving a pass grade of 70+ out of 100, while Yankee found that many otherwise respected sites still show room for improvement...

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