Ruadhán O

Ruadhán O'Donoghue

Mobile and web developer & consultant. Editor & contributor at mobiForge.

Latest Articles by Ruadhán O'Donoghue

The mobile video revolution: are you ready?

Ever since the first TV made its debut in the mid 1920s, the human race has been having a love affair with moving pictures. Since then we’ve witnessed an evolution from linear, tune-in-or-miss-out programming, to-video-on-demand, to live-streaming. And now video’s taking over the internet. Would anyone have believed you if, in the 1920s, you said...

Old phone and iphone

Why HTML5 is killing Flash: it’s the devices, people!

It’s 7 years now since Steve Jobs famously declared war on Flash in an open letter entitled Thoughts on Flash. With his knack for prescience, only now is it really looking like it’s lights out for Flash. In response, during the Android Keynote at Google IO 2010, Vic Gundotra cheekily declared that "it turns out on the Internet people use Flash", that Android would still support Flash, and that it was “much nicer than just saying no”...

Bill boards

Mobile ad UX: how to use ads and alienate people

As a follow up to our previous article on the rising prevalence of ad blockers we thought it would be useful to review the types of ad that are likely to deliver a poor user experience, annoy your visitors, and sink your conversion rates. Ads, even at the best of times, aren’t particularly liked by...

Stop signs

Let them block ads!

A lot has happened since we last took a look at the ad blocking landscape—time to come up for some air. Although ad blockers have been used in desktop browsers for years, it all really kicked off in September 2015 when Apple opened up iOS for ad blocker plugins, and since then there’s been a...

AMP logo

AMP: thoughts on a 2 billion page project

At Google IO this year it was announced that there are now over 2B AMP pages live on the web, and counting. This is massive for a project that opened to the public only last year. When you look at the number of domains, around 900K, it’s not quite as impressive. Many of the 2B...

Phones device detection

JavaScript server-side rendering with device detection

React and other JavaScript frameworks have frequently come under fire for not being suited to mobile. Hence mobile-first was a cornerstone of the Angular 2 rewrite. And despite React’s popularity, it still attracts the wrong kind of attention regarding mobile. To my friends on the React team: you are on the hook until there's a...

Reducing page weight

When approaching the issue of web page weight, it’s useful to keep in mind the well known engineering maxim, “Simplify, and then add lightness“. This article describes some of the ways you can add lightness and reduce your web page weight...

AMPconf panel

AMPconf: AMP is a performance framework that’s growing up

The first ever AMP conference drew to a close this week after two days of sessions in NYC. We’ve been interested in AMP here at mobiForge since its launch because the emphasis on performance resonates so well with us; performance is a cornerstone of AMP. The conference brought together members of the AMP project, partners...

HTML5 for the mobile web – forms and input types

In this article we take a look at some of the new form enhancements available in HTML5, and look at how they contribute to an improved user experience for mobile forms. In particular we will see how forms can be enhanced with the additional input types offered by HTML5, and show what you can expect across various classes of mobile browser...

Mobile Payments with the Payment Request API

We’ve recently written about the effect UX has on conversions. One place that has always had a lot of friction is the checkout process, particularly the manual entry of billing information on handheld devices. There have been several drives to reduce such friction in recent years, including Apple Pay, Android Pay, and Samsung Pay, to...

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