Research & Analysis
Device Diversity
July 7, 2011, by ronan
As dotMobi brings DeviceAtlas to the cloud Ronan Cremin, Director of Engineering at dotMobi, charts the increasing complexity of the device landscape for developers in the first of two pieces looking at device fragmentation. In the beginning the web was a much simpler place. By the time the web was becoming a mainstream media in the late 1990’s there was only one device through which you accessed it: the humble desktop PC, running one of just a handful of browsers... Read More
Mobile advertising stats: Asia will dominate mobile ad spend 2011-2015, but N. America and W. Europe are catching up – Gartner
June 22, 2011, by mobiThinking
Of the $3.3 billion that will be spent globally on mobile ads this year, almost half (49.2 percent) of that will come from Asia, mostly from Japan and South Korea, according to Gartner. By 2015 global mobile ad spend will sky-rocket to $20.6 billion, of which Asia’s share will be one-third (33.6 percent), as North America and Western Europe start to eat into Asia’s lead... Read More
5.3bn mobile subscribers; nearly 1bn with high-speed mobile Web access: an interview with ITU statistics chief Susan Teltscher
October 21, 2010, by mobiThinking
On World Statistics Day, October 20, 2010, the International Telecommunications Union (ITU), the UN agency for ICT, announced its eagerly awaited mobile estimates for 2010. By the end of the year, there will be 5.3 billion mobile subscriptions. That is equivalent to 76 percent of the world population. And is a huge increase from 4.6 billion mobile subscriptions at the end of 2009. Nearly a billion of these are 3G subscriptions, and potentially mobile Web users... Read More
State of mobile in Latin America: the latest stats, research and trends
September 6, 2010, by mobiThinking
Latin America – i.e. South and Central America – and the Caribbean has the hallmarks of a mobile market as exciting, if not in some ways more so, than Asia or Africa. Prompted by the Mobile Marketing Association’s Latin America conference last week, mobiThinking has been on a data quest... Read More
Measuring the Effects of Operator Transcoders
June 23, 2010, by ronan
The issue of mobile-operator transcoders on the mobile web has been hugely controversial. For many iPhone and Android phone owners the negative effects of the transcoders are no longer visible and the issue has dropped off the radar, but they remain a serious problem for those using lower-end devices... Read More
