Tag Archives: User Experience
Upcoming conferences and events for mobile marketers diaries – summer and autumn 2009 (including special offers)
July 3, 2009, by mobiThinking
From Berlin to Shanghai to Johannesburg, this is mobiThinking’s pick of mobile conferences from around the world for the next few months... Read More
How will savvy brands use mobile marketing to take advantage of the FIFA World Cup?
June 24, 2009, by mobiThinking
Update July 10: Thanks to all who contributed. Please see: The Starting 11 – the essential mobile-marketing guide for the 2010 FIFA World Cup Did any brand miss IBM’s PR coup with the augmented reality (AR) guide to Wimbledon 2009? With IBM’s name splashed across both mainstream and technical media worldwide, brand managers will be keen to hear how mobile can help them score at the FIFA World Cup in South Africa next year... Read More
Even better than the real thing: how augmented reality will bring the mobile Web to life for brands, publishers and consumers
June 18, 2009, by mobiThinking
Mobile marketers tend to fall into two camps: entertainment and utility. The revolutionary technology known as augmented reality (AR) should get both camps equally excited... Read More
Recession what recession? 10 mobile events for June 2009
June 1, 2009, by mobiThinking
If the number of conferences this month is anything to go by, it’s clear no one is expecting a recession in the mobile-marketing business. Here are 10 mobile dates for your diary. It is particularly pleasing to see more industry-focused mobile events. The retail and banking events this month follow this travel event last month... Read More
Do traditional creative agencies get mobile? Does it matter? Part I
May 28, 2009, by mobiThinking
See Part II for comments on this debate from the forums... Read More
