Tag Archives: Best Practices

Free best practice paper: Spread the mobile love

Spread the mobile love... A guide to running seasonal mobile promotions. Every event, festival and holiday in the calendar presents an opportunity for mobile promotions. Here’s how to plan and execute yours successfully...

Great offer for mobiThinkings London readers: £100 off mobile-marketing training course.

mobiThinking readers in London can get a £100 discount – almost 20 percent – off this excellent mobile-marketing course on February 3, 2009 9:30am – 4:30pm...

A trio of great 5-minute interviews (BBC, Yahoo and Limbo); The Best and Worst of the Mobile Web; and the greatest links ever

mobiThinking is pretty pleased (even a bit smug, to be honest) to kick off our series of five-minute interviews with a trio of top mobi-marketing gurus. Yahoo, Limbo and the BBC are all serious players in the mobile space, but all come at it from different, very topical angles – broadcast, search and social networking (we put each into context below). But the true test of a thought-leader is when you drag them away from their company and their sector, just for five minutes...

The Best and Worst of the Mobile Web

Our sister-site mobiThinking.com has just published an eBook on "The Best and Worst of the Mobile Web". In it there are examples of winners and sinners, those who do it right, and those not quite right, and why! So now might be a good time to fire up your mobile browser and let us know if you agree...

Inspiring stuff: The MMA award winners

mobiThinking has been devouring the MMA’s annual marketing guide. It’s big, but we highly recommend reading it. It’s chock-a-block with stats, facts, tips and optimism, but must-read stuff is at the back where you’ll find précis of all the mobile campaigns that won MMA’s global and regional awards. See our pick of the winners below. First, here are some bits of the report that caught our eye...

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