Tag Archives: Ecommerce
Mobile Payments with the Payment Request API
January 4, 2017, by Ruadhán O'Donoghue
We’ve recently written about the effect UX has on conversions. One place that has always had a lot of friction is the checkout process, particularly the manual entry of billing information on handheld devices. There have been several drives to reduce such friction in recent years, including Apple Pay, Android Pay, and Samsung Pay, to... Read More
Mobile UX: device-targeting and conversion rate optimization
July 26, 2016, by Ruadhán O'Donoghue
Much is made of the impact that speed has on conversion rates on the web. It’s a message that has become increasingly important in recent years, as mobile penetration rates have soared. Much less has been made of the effect of device-targeted UX on conversions. It’s well known that conversion rates are lower on smartphones... Read More
