Tag Archives: Interviews

mobiThinking guide to mobile agencies: Pontomobi

• Next agency profile: Golden Gekko • All profiled agencies: Guide home Pontomobi: in brief Type of agency: full service mobile agency. Founded: October 2007...

mobiThinking guide to mobile agencies: Mobiento

• Next agency profile: Mobile Dreams Factory • All profiled agencies: Guide home Mobiento: in brief Type of agency: Full service mobile agency. Founded: 2001. Acquisitions: N/A. Main offices: Stockholm, Sweden (HQ); New York, USA; Oslo, Norway; Copenhagen, Denmark...

mobiThinking guide to mobile agencies: Golden Gekko

• Next agency profile: Mobiento • All profiled agencies: Guide home Golden Gekko: in brief Type of agency: Developer of mobile: Web; apps; content; games and services. Founded: 2005. Acquisitions: N/A...

Video: What marketers need to know about mobile in China. Jia Zheng, AKQA

In this interview Jia Zheng, associate strategist, AKQA answers the following questions: 0:15 Tell us about your research into mobile use in China and the US? 0:45 What challenges and opportunities do mobile marketers face in China? 2:05 What characteristics make the Chinese mobile market unique? 2:95 How do Chinese people use mobile phones differently to westerners?...

Video: US warehouse chain fosters member loyalty with mobile; shares tips on mobile retail. Matt Martin, Sams Club

Members pay a fee to shop at Sam’s Club’s 600 warehouse stores. Introduced in 2010, and used by a million members, mobile is intended to be the bridge between the store experience and the Web experience. In this interview Matt Martin, senior manager, mobile strategy and emerging media, Sam’s Club, answers the following questions: 0:12 What is Sam’s Club?...

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