News & Comment
5 mobile SEO techniques to pay attention to in 2016
October 19, 2016, by Pawel Piejko
Mobile SEO used to be less of a concern for companies when searching the web on a phone was a relatively new phenomenon for a small group of enthusiasts. Today it’s no longer the case due to the fact that even on low-end smartphones you can easily search the web and open any website. And... Read More
Mobile audience growth driven by web, not apps: report
October 4, 2016, by Martin Clancy
Comscore’s latest report focuses on native app usage in the US, there are some interesting nuggets on mobile web usage we felt merited a mention on mobiForge. The report, which is base on aggregated data from several Comscore platforms shows that growth on mobile platforms continues apace, albeit at a slower rate than previous years. The report leads with figures on time spent in mobile apps, on the mobile and desktop web, but pivoting to audience figures, or eyeballs if you prefer, reveals that mobile web is driving huge gains... Read More
Sleepwalking into a walled garden
September 14, 2016, by ronan
Here at mobiForge we’ve been broadly positive towards Google’s AMP since its launch in October 2015. It’s by no means the only way to achieve the wholesome goal of fast-loading web pages, but by providing a well-documented format to adhere to that delivers excellent performance, the web has benefitted. Google now reports that the average... Read More
68% of digital media time now spent on mobile devices
September 9, 2016, by Pawel Piejko
The latest report by ComScore revealed that the amount of digital media time spent using mobile devices reached 68% in the U.S. That leaves only 32% of digital media time for using desktop or laptop computers. The smartphone has now become the primary way of getting online and for many users it is the only way. While we... Read More
Why the performance gap is getting wider
August 11, 2016, by Pawel Piejko
In a recent presentation Google’s web performance engineer Ilya Grigorik talked about building fast and resilient web apps. He pointed out that today network speed, memory, and CPU performance are all highly variable no matter what device or region. Looking at the entire spectrum of smartphones available, the performance gap between low-end and high-end is wider than ever... Read More
