Tag Archives: Best Practices

Why doesnt the Apple App Store give download figures? Would the truth be unAPPetizing? Know the facts

There’s no doubt that some companies do really well with download apps for smartphones. The question every potential app publisher should ask is: will we?...

Which are the world’s biggest and best mobile agencies?

Buoyed by the popularity of our Guide to mobile ad networks, we have launched a new guide: • The mobiThinking guide to mobile agencies...

Measuring the Effects of Operator Transcoders

The issue of mobile-operator transcoders on the mobile web has been hugely controversial. For many iPhone and Android phone owners the negative effects of the transcoders are no longer visible and the issue has dropped off the radar, but they remain a serious problem for those using lower-end devices...

Meet the biggest South African mobile sites – top 10 shows that on mobile the World Cup host nation is football (soccer) crazy

As the World Cup host nation kicks off the first match of the tournament today (Friday morning in America, Friday afternoon in Europe/Africa, Friday night in Asia/Pacific) versus Mexico, so commences a fascinating case study in mobile Web...

FTC allows Google to purchase AdMob, but the investigation contributes little to collective understanding of the mobile

With so much media attention on the Google/AdMob investigation, you might expect the FTC to go to some lengths to justify its conclusion that Google's US$750 million purchase of AdMob should go ahead. After all, it believes these networks to be number one and two (that's news, by the way). The hope was that in explaining itself, the FTC statement might help to shed some light on the emerging market of mobile ad networks...

Other Products

Market leading device intelligence for the web, app and MNO ecosystems
DeviceAtlas - Device Intelligence

Real-time identification of fraudulent and misrepresented traffic
DeviceAssure - Device Verification

A free tool for developers, designers and marketers to test website performance
mobiReady - Evaluate your websites’ mobile readiness

© 2025 DeviceAtlas Limited. All rights reserved.

This is a website of DeviceAtlas Limited, a private company limited by shares, incorporated and registered in the Republic of Ireland with registered number 398040 and registered office at 6th Floor, 2 Grand Canal Square, Dublin 2, Ireland