mobiThinking
Latest Articles by mobiThinking
Global mobile ad market growing faster than expected, will be worth US$11.4 billion in 2013, double that by 2016, says Gartner
January 22, 2013, by mobiThinking
The speed that mobile advertising has taken off has exceeded Gartner’s expectations, leading the research analysts to revise forecasts. Asia and North America, in particular, are growing faster than predicted, while Western Europe and the rest of the world are not growing as fast as expected. Key finding’s from Gartner’s research:... Read More
The mobiThinking guide to mobile advertising networks 2013: Premium networks
January 21, 2013, by mobiThinking
• GUIDE HOME • BLIND NETWORKS • PREMIUM BLIND NETWORKS • PREMIUM NETWORKS • LOCAL AD NETWORKS • AFFILIATE AND CPA NETWORKS •... Read More
Guides to mobile money in Malaysia and Singapore from Shift Thought
January 18, 2013, by mobiThinking
Update (February 2013): The Mobile Money Asia Conference and the competition are now over. But the briefings on Mobile Money in Malaysia and Mobile Money in Singapore from Shift Thought’s Charmaine Oak are still available as a free download. Click on the links above or below. • For upcoming events see: Mobile events 2013: best mobile conferences, great discounts... Read More
What makes mobile a critical channel for customer engagement in Latin America? Interview with André Andrade MEF LatAm and Titans
January 16, 2013, by mobiThinking
In December 2012, André Andrade was appointed vice chairman of the MEF Latin American board. He is the CEO of Titans Group, a Brazilian-based company which provides value-added-services (VAS), such as device security and mobile learning, to major mobile operators across Latin America, and through them to 10 million customers in 17 countries... Read More
The dos and donts of building and marketing your mobile site in China – guest blog by Mark Tanner, China Skinny
January 15, 2013, by mobiThinking
China’s 1 billion mobile subscribers are rapidly taking up the mobile Web. The number of mobile Web users is rapidly approaching 400 million users, according to CNNIC, while the Chinese operators report that they have more than 200m 3G (i.e. fast internet) subscribers... Read More
Most popular content on mobiThinking in 2012
January 4, 2013, by mobiThinking
Happy New Year mobiThinking was visited by 808,559 unique visitors in 2012 (75 percent more than 2011) – what did they come to read? The top destination on mobiThinking in 2012 was the Compendium of global mobile stats with 975,298 pageviews (PV), followed by the Guide to mobile ad networks, Guide to the world’s top mobile markets, Guide to mobile awards and Guide to mobile agencies. Find the links to all the top content below…... Read More
2013: The year nothing but mobile matters for any business selling in China – guest blog by Mark Tanner, China Skinny
December 20, 2012, by mobiThinking
Growth rates for almost everything in China are staggering, but few come close to the phenomenal rise of mobile... Read More
Strategies for securing the enterprise in a BYOD world – guest blog by Chris Swan
December 12, 2012, by mobiThinking
With so many execs with tablet devices on their Christmas list this year, CTOs will be under increased pressure in the New Year to formulate a strategy that allows employees to use their new toys at work... Read More
Making it Mobile (MiM) Award (November 2012) – winners and finalists announced
November 29, 2012, by mobiThinking
Making it Mobile (MiM) Award • Founded: 2011 • Organized by: Business Leaders Network (BLN) – United Kingdom. • Deadline for entries: November 16, 2012 (closed)... Read More
Five-minute interview: Inbar Chap, DMG
November 21, 2012, by mobiThinking
Inbar Chap is deputy CEO of Israel-based PC, mobile and social advertising network, DMG Media Group. Chap led the company’s move into mobile marketing. Today the DMG runs mobile campaigns in 195 countries in 25 languages. 1. What is the one thing that gets you most excited about mobile Web, mobile services and/or mobile marketing?... Read More
