Mobile Marketing Forum Europe (October 5-6, 2010, London): special offer for mobiThinking readers

The Mobile Marketing Association (MMA) is offering mobiThinking readers a 15 percent discount for the star-studded Mobile Marketing Forum in London.

This year’s European event boasts an impressive roster of speakers, including some of the biggest brands and the most-respected minds in mobile marketing.
There’s also a brand-new Mobile Experience Lab, where delegates can hear from the industry’s thought leaders, experience mobile campaigns firsthand, and interact with brands.

Speakers and topics include:

• Marc Mielau, Head of Digital Media, BMW Group
  Topic: Mobile, mobility and beyond
• Hinde Pagani, Global Interactive Marketing, Coca-Cola
  Topic: How the world’s number one brand embraces mobile
• Sienne Viet, Social and Mobile Commerce Development Manager, Marks & Spencer
  Topic: Marks & Spencer’s mobile engagement
• Jay Altshuler, Communications Planning Director, Unilever
  Topic: New rules of engagement with digital and mobile consumers
• Thomas Labarthe, VP of Mobile Advertising, Alcatel-Lucent
  Topic: Future of permission marketing: the customer owns the customer
• Richard Hicks, Head of Mobile, ITV
  Topic: Mobile and television
• Elizabeth Harz, SVP, Global Media Sales, Electronic Arts
• Steve Wing, Head of Mobile, The Guardian
• Mark Haviland, Marketing Director, CNN International
• Sibel Raif, Marketing Director, Kraft Foods, Türkiye
• Paul Berney, Managing Director, EMEA and Chief Marketing Officer, Mobile Marketing Association

What: Mobile Marketing Forum: EMEA
When: October 5-6, 2010.
Where: Thistle Marble Arch, 55 Bryanston Street, London W1H 7AA, United Kingdom.
How much: Usual conference price (excluding VAT): MMA Members US $1,204 before September 17, then $1,526. Non-members $1,731 before September 17, then $1,990. Special price for brands: $267.
Discount for mobiThinking readers: save 15 percent on the regular price using the special code: “I1DBZ/MP15”.
Register: here

For other discounted events from mobiThinking partners, see Upcoming conferences for mobile marketers’ diaries. If you attend or participate in this event, please give us your feedback. Comment below or email editor (at) mobiThinking.com.

Further reading:

• mobiThinking guide to mobile industry awards
• mobiThinking guide to mobile agencies
• Global mobile stats: all latest quality research on mobile Web and marketing in one place
• mobiThinking guide to mobile ad networks (2010)
• The insiders’ guides to mobile Web marketing:
Japan, Canada, USA, Germany, UK, India, Australia, Spain, South Africa, Brazil
• Conferences & awards for mobile marketers, with offers
• mobiThinking’s page of essential links