News & Comment
US consumers will spend more time on mobile devices than PCs in 2014: three hours a day. When will marketers catch up?
April 23, 2014, by mobiThinking
In 2013, US consumers spent over 2 hours 19 minutes using mobile phones – that excludes making calls – matching PC consumption. In 2014 mobile usage will rise to 2 hours 51 minutes, while PC consumption contracts to 2 hours 12 minutes, according to forecasts by eMarketer (April 2014). So why are US advertisers expected to spend twice as much on PC advertising as mobile next year?... Read More
2013 handset and smartphone sales and market share: 10 things you need to know (Update)
April 1, 2014, by mobiThinking
Update (April 1, 2014): Now includes forecasts for smartphone sales 2014-2018 and average selling price of smartphones... Read More
Insiders guides to worlds top mobile markets: Brazil, Germany, Sweden, Nigeria, Kenya, France, Japan, Canada, USA, India
March 28, 2014, by mobiThinking
Join mobiThinking for a journey around the globe... Read More
Android: platform of the next decade or revenue backwater?
March 27, 2014, by ronan
This week was an interesting one for the perennial Android vs. iOS debate. Horace Dediu kicked things off on Sunday with a few infographics depicting the dominant smartphone ecosystems: This was picked up on by Cennydd Bowles and a sparkling debate ensued... Read More
The insiders guide to mobile Web and marketing in Brazil 2014
March 27, 2014, by mobiThinking
There are more mobile subscribers than people in Brazil, with 272.4 million mobile subscriptions shared among a population of 199 million. In 2013, for the first time, the number of smartphones sold (32 million) outpaced the number of feature phones (29.1 million). Mobile Web use is rising rapidly – 36 percent Brazilians are regular users of 3G services... Read More
