How to choose media query breakpoints to best support all connected devices
Let them block ads!
Accesskeys: Thinking about them in a QWERTY world
April 29, 2009, by Ronan_Mandel
Interestingly enough, in this time of excitement and interest in building apps for mobile phones, Google did a refresh on their [i]web[/i] apps for iPhone and Android. Go figure, seems like the mobile web isn't dead even on high end, high power devices. Even more, it would appear to make sense to build mobile specific web interfaces even for fully functional WebKit browser based devices. Imagine that!... Read More
Please help us make the best set of mobile-marketing links better
April 29, 2009, by mobiThinking
We’re reviewing the mobiThinking mobile-marking/Web links page. We think it’s fair to say that this is the most comprehensive collection of resources out there, but we know there are lots more we could include... Read More
The place to be: mobile search engines and portals where you should register your site
April 28, 2009, by mobiThinking
Here at mobiThinking, we are continually surprised by how many mobile sites – big brands included – are not listed in mobile search engines, portals and directories... Read More
The insiders guide to mobile marketing in Australia
April 28, 2009, by mobiThinking
With mobile penetration of 110 percent (source: Telsyte) and good 3G coverage, Australia is a country of great potential for the mobile Internet. Many of the top online publishers such as Bigpond (Telstra), Yahoo!7, NineMSN, News Digital Media are seeing their mobile sites grow at 89 percent per year (source: Australian Interactive Media Industry Association). Plenty of mobile specific sites have also sprung up, such as OZmobi.mobi (a mobile guide to Australia)... Read More
Advertising and mobile social networks
April 23, 2009, by mobiThinking
Second in the series of mobile advertising white papers by Peggy Anne Salz, mobile guru and chief analyst at MSearchGroove, the "Mobile advertising for the masses" white paper looks at mobile advertising on three mobile social networking sites - BuzzCity, Itsmy.com and Peperonity - comparing the level of targeting and analysis that each provided. The need for an additional comprehensive mobile analytics package is then assessed to fill in the gaps and give the big picture view of what the campaigns achieved and help plan future advertising... Read More
What is the common DNA of the Top Ten mobiThinkers?
April 22, 2009, by mobiThinking
As mobiThinking published the inaugural Top Ten mobiThinkers, we were asked the following questions by the daily newsletter Mobile Marketer... Read More
Handset Market Share Data (why it matters)
April 20, 2009, by Ronan_Mandel
With Mobile World Congress and CTIA now behind us, it's difficult to not get hot bothered and drooly about what new handsets are going to be on the market. Don't get me wrong, hot, new, fully functional and super sexy are all good things to have in a handset, especially in these otherwise gloomy times. However, as a developer it's important to remember to not get too carried away in the excitement, and here's why. The handset sales figures for November and December in the US were recently released, and a look at them reveals something telling for how one might (or might not) target content development... Read More
School of Mobile for the travel business provides a useful blueprint for other sectors
April 16, 2009, by mobiThinking
mobiThinking recommends this excellent mobile report from EyeForTravel. This will be a valuable primer for all businesses – but is an essential for anyone in travel. It brings together one of the best collections of global statistics, from various reputable sources, we’ve seen in a while and it draws some useful conclusions... Read More
Getting Started with iPhone Development
April 15, 2009, by Ruadhán O'Donoghue
Developers new to the Mac platform, or new to mobile, might find getting started with iPhone development a little tricky at first. In this article we take a look at the tools involved and go through the main steps in getting your first "Hello World!" iPhone app off the ground... Read More
Five-minute interview: Tomi Ahonen (consultant, speaker, prolific author and blogger)
April 14, 2009, by mobiThinking
At every event there’s a speaker who transfixes his audience. Tomi Ahonen is one of them. With boundless enthusiasm, he reels off fascinating case studies and useful stats, faster than you can jot them down. He’s amassed enough material for six ‘real’ books on mobile (the latest is Mobile as 7th of the Mass Media), as well as eBooks, (the latest are Tomi Ahonen Almanac 2009, stacked full of the latest statistics, and Mobile Pearls: Mobile Advertising, with his 50 favorite case studies) and then he’s got several blogs... Read More
