Tag Archives: Ad-blocking
Mobile ad UX: how to use ads and alienate people
July 27, 2017, by Ruadhán O'Donoghue
As a follow up to our previous article on the rising prevalence of ad blockers we thought it would be useful to review the types of ad that are likely to deliver a poor user experience, annoy your visitors, and sink your conversion rates. Ads, even at the best of times, aren’t particularly liked by... Read More
Let them block ads!
June 20, 2017, by Ruadhán O'Donoghue
A lot has happened since we last took a look at the ad blocking landscape—time to come up for some air. Although ad blockers have been used in desktop browsers for years, it all really kicked off in September 2015 when Apple opened up iOS for ad blocker plugins, and since then there’s been a... Read More
Ad blocking: the new Android reality that Google must accept
February 11, 2016, by Ruadhán O'Donoghue
As we continue into 2016, the ad-blocking saga shows no sign of abating, with a number of recent developments. This latest round of controversy kicked off late last month when Samsung included an ad-blocking feature in the latest version of its Internet for Android browser. It didn’t stop there though. Also included in this update... Read More
Ad Blocker Technology
October 19, 2015, by Martin Clancy
The increasing trend towards screening out ads from web content using browser extensions or apps has hit the mainstream since Apple added support for Ad blockers in iOS9. Up until then, while possible, it was less straightforward to block ads on Apple’s Safari browser for iPhones and iPads... Read More
