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mobiThinking guide to mobile agencies: XS2
July 22, 2013, by mobiThinking
• Next agency profile: Phonevalley • All profiled agencies: Guide home XS2: in brief Type of agency: full service. Founded: XS2 was founded in 2008 by Jan Willem Vaartjes & Sander Munsterman. Acquisitions: N/A... Read More
Engaging video on mobile in China, packed with stats, from Group M
July 19, 2013, by mobiThinking
This excellent video was created for Group M, the parent of Maxus, MEC, MediaCom, Mindshare and Xaxis, by Seen Vision, using data from the Group M Interaction survey (July 2013) and various third-party stats... Read More
The Mobi Awards 2013 winners, with videos and case studies
July 11, 2013, by mobiThinking
Mobi Awards • Founded: 2009 • Organized by: DIGIDAY • Deadline for entries: July. • Entry fee: N/A. • Number of entries: N/A. • Finalists announced: October… but full details are unavailable. • Winners announced: October, at the Mobi Awards Gala in New York City... Read More
HTML5 for the Mobile Web: Device Orientation Events
July 10, 2013, by Ruadhán O'Donoghue
In this third article in our series on HTML5 for the mobile web, we take a look at the Device Orientation API. This API provides information about the orientation and movement of a device. Information comes from the positional sensors such as compasses, gyroscopes and accelerometers. Via this API, a web app can access and make use of information about how a device is physically oriented in space. Use cases include game control based on device tilting, and mapping where a map is correctly aligned with the world based on the device orientation data... Read More
The rise of mobile Web, mobile for good and other trends from Cannes Mobile Lions 2013
July 10, 2013, by mobiThinking
Scrutiny of the mobile winners at Cannes 2013, both the Mobile Lions and across the other Lions categories, reveals some encouraging trends. The first is the number of winners that use mobile Web in cutting edge ways, where in previous years we might have seen native apps used; the second is the number of winners that are related to good causes. Baring in mind that Cannes Lions is a celebration of all things advertising, where entries are dominated by multinational advertising/marketing/interactive agencies and the awards are judged, mostly, by big agency people, this is surely a good sign... Read More
mobiThinking guide to mobile agencies: the top agencies for mobile marketing, advertising and services
July 7, 2013, by mobiThinking
The demand for mobile expertise – strategic, creative and technical – from brands, publishers, operators and creative agencies has never been stronger. But selecting the right partner for your mobile site, campaign, service or application is compounded by lack of real information about the capabilities, size and geographical coverage of mobile agencies. Anyone can claim to be a 'full-service mobile agency with global coverage', but clients don't want a jack of all trades, they're usually looking for an agency with a proven expertise in specific disciplines for their target markets... Read More
Beyond the bells and whistles: What does iOS7 mean for the development community?
The new iOS7 is causing quite a stir in the development and design communities. Some are hailing Apple's newest operating system as a well overdue renovation. Others are saying that Tim Cook and Jony Ives are insulting the clear vision of Steve Jobs, by disregarding function in favour of form. Whichever camp you are in, iOS7 is coming to a screen near you and while the beta still leaves a lot to be desired, any developer with an ounce of self-preservation would do well to get on board this iTrain... Read More
The Cannes Mobile Lions winners 2013: the award-winning mobile campaigns with case studies and videos
June 26, 2013, by mobiThinking
Update (June 2014): The 2014 Cannes Mobile Lions winners are here. Awards: Cannes Lions International Festival of Creativity Founded: 1954; Mobile Lions launched 2012. Deadline for entries: March. Entry fee (for Mobile Lions): €399 (US $528.65) for international entries €478.80 (US $634.37) for UK entries. Number of entries: 1,061... Read More
The Cannes Mobile Lions winners 2012: the award-winning mobile campaigns with case studies and videos
June 19, 2013, by mobiThinking
Update (June 2013): The 2013 winners of the Cannes Mobile Lions are here. Awards: Cannes Lions International Festival of Creativity Founded: 1954; Mobile Lions launched 2012. Deadline for entries: March. Entry fee (for Mobile Lions): €399 (US $528.65) for international entries €478.80 (US $634.37) for UK entries... Read More
Designing for Touch: Thumb and Finger Sized Design
June 19, 2013, by Martin Clancy
IDC recently published research showing that more than 50% of the 418.6 million mobile phones shipped during the first quarter of the 2013 were smartphones. Back in December 2012, Forrester reported that in the USA, 19% of adults (34 million people) now own a tablet and that by 2016 that will rise to 113 million tablet owners... Read More
