A minimal mobile-aware web app with Python & cloud-based device detection

In this article we'll look at a how to make a minimal device-aware web application. The point of this article is not to demonstrate a useful application but rather to show just how little code is required to make an app that is fully device aware, and that can change its presentation entirely depending on the nature of the device accessing it...

Essential tips for making your mobile site work better, from Yankee Group

There are some valuable lessons to be learned from Yankee Group’s most recent assessment of the top US (mostly) mobile sites. Of the 26 news, search, sports (among the more popular categories for mobile surfing – see stats below) and carrier sites evaluated, it’s surprising to see only Google, Yahoo and Major League Baseball receiving a pass grade of 70+ out of 100, while Yankee found that many otherwise respected sites still show room for improvement...

The Beauty of Mobile Device Data

Recently at dotMobi we have been investigating how to make our DeviceAtlas device detection even better, while at the same time trying to keep the size of the distributable database as compact as possible. As some of you may know, DeviceAtlas uses a tree of data stored in a very compact JSON file to distribute our device data knowledge. The actual format of this JSON file is a Patricia tree organised around the user-agent strings of the devices that we have data about...

Upcoming conferences and awards for mobile marketers diaries – Sept, Oct, Nov 2009 (including special offers)

From Las Vegas to Shanghai to London, this is mobiThinking’s pick of mobile conferences and award ceremonies (with deadlines for entries) from around the world...

Would you advertise on Twitter?

This morning mobiThinking received an email from Twitter – seemingly sent on Thursday (postal strike maybe?) alerting us, along with all other customers no doubt, to changes in the terms and conditions...

Build Web Apps for iPhone using Dashcode

So far, much mobile developer attention has been fixated on the iPhone SDK released by Apple to build native iPhone applications. This is understandable, since with the SDK you can write native iPhone apps that take full advantage of the capabilities provided by the device, such as accessing the accelerometer, the camera, as well as obtain geographical locations using Core Location...

How to reach young consumers using the mobile channel

Updated (September 14, 20009) This guide to mobile and youth was article of the week on the latest Carnival of the Mobilists, a weekly roundup of the very best in mobile and wireless blogs. The article was also featured on Mob Soc Net, Millennial marketing and by MobileYouth.org’s Josh Dhaliwal. In the light of the opinion voiced by youth marketing expert Ian Stewart, head of Asia, Friendster (ex Coke and MTV), in this insightful interview on mobile marketing to teens in Asia, mobiThinking asked: What needs to happen to make mobile a viable channel to reach the youth segment – i.e. teens, students, school leavers, graduates? What follows is a summary of the responses received back from experts around the world...

Mobile Marketing Forum Europe (Sept 9-10, 2009, Berlin): special offer for mobiThinking readers

The Mobile Marketing Association (MMA) is offering mobiThinking readers a 15 percent discount for the star-studded Mobile Marketing Forum in Berlin, including the live webcast...

Post Markup Directly to mobiReady.com

If you missed our newsletter yesterday you are probably not aware of a small announcement we made in it. We've pushed out a few updates to mobiReady.com, our mobile-readiness page testing tool. The most significant change is that you can now post markup directly to the service, instead of posting a URL for the service to visit and test...

Mobile Web: latest facts and stats forecast a rosy outlook

Please find the new and improved Big compendium of mobile statistics here: http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats Please change your bookmark. Sorry for any inconvenience...

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