Research & Analysis
Don’t forget the supine surfer
December 10, 2008, by ronan
It's easy to be waylaid by the word "mobile" in "mobile web", to assume that the defining characteristic of mobile web surfer is the fact that they are out and about. Not always so! Sometimes, mobile = not at PC. Remember that "mobile web" often means the "consumed-on-mobile-device web" rather than the "out-and-about web". ... Read More
Transcoding: what are the Viagra, Cialis and “Dear Winner” of HTML tag soup?
December 8, 2008, by ronan
Over the last 6 months or so part of the tech team in dotMobi has been working on Instant Mobilizer, a site mobilizer service to help small businesses dip their toes in the waters of the mobile web. One of the big problems with content transcoding is deciding when it should be applied: if there is little hope of it working well another alternative should be offered. ... Read More
Hotbeds of Mobile Development
November 26, 2008, by James Pearce
When you register for mobiForge, we ask you a few optional questions about who and where you are. This is not because we are running some elaborate email spam scheme, but basically because we like graphs. In particular, we ask you to provide your city and country. We thought we'd let you know where the hot beds of mobile development are around the world - at least for a sample of the 22,000 users who've registered on mobiForge... Read More
The MMA Awards, new stats and the presidents swansong
November 13, 2008, by mobiThinking
It’s the big shindig for the Mobile Marketing Association in San Diego, US, today. It is also the swan song of outgoing MMA president Laura Marrott. Reading Laura’s in depth interview with mobiThinking brings home just how much the MMA and mobile marketing has come on during her three-and-a-half year tenure. 200,000 air miles a year… that really is above and beyond the call of duty. Laura’s successor – whoever that might be – has big boots to fill... Read More
The Growing Mobile Web
August 22, 2008, by Cyril
Since the beginning of the find.mobi project, I've been charged with building its index, and so I've been crawling a lot of web sites. This has given me a good vantage point from which to view the growth of the mobile web, and to notice general trends. The overall impression I have today is of a continuous growth in content and new sites, but no tidal wave just yet... Read More
