News & Comment
Why HTML5 is killing Flash: it’s the devices, people!
August 3, 2017, by Ruadhán O'Donoghue
It’s 7 years now since Steve Jobs famously declared war on Flash in an open letter entitled Thoughts on Flash. With his knack for prescience, only now is it really looking like it’s lights out for Flash. In response, during the Android Keynote at Google IO 2010, Vic Gundotra cheekily declared that "it turns out on the Internet people use Flash", that Android would still support Flash, and that it was “much nicer than just saying no”... Read More
Mobile ad UX: how to use ads and alienate people
July 27, 2017, by Ruadhán O'Donoghue
As a follow up to our previous article on the rising prevalence of ad blockers we thought it would be useful to review the types of ad that are likely to deliver a poor user experience, annoy your visitors, and sink your conversion rates. Ads, even at the best of times, aren’t particularly liked by... Read More
The SIM – the tiny computer in your pocket that’s really in control
July 11, 2017, by ronan
The Subscriber Identity Module (SIM) was first introduced by the GSMA in 1987 in a farsighted move to ensure that a mobile subscriber on a GSM cellular network could maintain an identity on the network independant of a particular mobile device. While its visibility has decreased over time, the humble SIM has been an essential... Read More
Let them block ads!
June 20, 2017, by Ruadhán O'Donoghue
A lot has happened since we last took a look at the ad blocking landscape—time to come up for some air. Although ad blockers have been used in desktop browsers for years, it all really kicked off in September 2015 when Apple opened up iOS for ad blocker plugins, and since then there’s been a... Read More
AMP: thoughts on a 2 billion page project
June 6, 2017, by Ruadhán O'Donoghue
At Google IO this year it was announced that there are now over 2B AMP pages live on the web, and counting. This is massive for a project that opened to the public only last year. When you look at the number of domains, around 900K, it’s not quite as impressive. Many of the 2B... Read More