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Smart TXTBKS: Cannes Mobile Lions 2013 Grand Prix: brilliant example of m-learning from Philippines that works on all handsets
June 19, 2013, by mobiThinking
Smart TXTBKS is a project in the Philippines to put school text books onto old SIM cards, using SMS messaging, and it works on any phone, however lowly and however ancient. It is momentous that Cannes Lions, a celebration of the world of advertising, should honor such a worthy, long-term and inclusive mobile initiative. Here is the video case study for Smart TXTBKS, that accompanied the submission from the Philippines-based mobile operator Smart Communications and DDB agency DM9 JaymeSyfu:... Read More
Google search to punish mobile Web bad practice, including those irritating download-our-app interstitial ads
June 13, 2013, by mobiThinking
“To improve the search experience for smartphone users and address their pain points, we plan to roll out several ranking changes in the near future that address sites that are misconfigured for smartphone users” – Google Webmaster Central Blog... Read More
mobiThinking guide to mobile advertising networks (2013)
June 10, 2013, by mobiThinking
• GUIDE HOME • BLIND NETWORKS • PREMIUM BLIND NETWORKS • PREMIUM NETWORKS • LOCAL AD NETWORKS • AFFILIATE AND CPA NETWORKS •... Read More
The mobiThinking guide to mobile advertising networks 2013: Premium blind networks: New profile DMG.
June 10, 2013, by mobiThinking
• GUIDE HOME • BLIND NETWORKS • PREMIUM BLIND NETWORKS • PREMIUM NETWORKS • LOCAL AD NETWORKS • AFFILIATE AND CPA NETWORKS •... Read More
Mobile payments will surpass $235 Billion in 2013 (Gartner); NFC still disappointingly small, despite the hype
June 7, 2013, by mobiThinking
Gartner predicts that 245.2 million people will make a mobile payment in 2013 (an increase of 22.1 percent from 2012), making global mobile payments worth US$235.4 billion (up 44 percent from last year). But only 2 percent of transactions will be powered by near-field communications (NFC) – i.e. tap-and-go contactless payments – despite all the media hype about this technology... Read More
A review of Firefox OS, its features and benefits
June 5, 2013, by Staff
Mozilla will unleash its new mobile platform [url=https://developer.mozilla.org/en/docs/Mozilla/Firefox_OS]Firefox OS[/url] shortly, with devices running the system going on sale in Venezuela, Poland, Portugal, Brazil, and Spain in June. There's been a lot of [url=http://arstechnica.com/gadgets/2013/03/firefox-os-hands-on-mozillas-plan-to-build-on-top-of-the-web/]anticipation[/url] of the OS from the outset, as it could potentially change the way mobile is viewed in some markets... Read More
The Webby Awards 2013: the award-winning mobile campaigns with video case studies
June 4, 2013, by mobiThinking
Update (March 2014): The 2014 winners of the Webby Awards are here. Awards: The Webby Awards a.k.a. The Webbys. Founded: 1996, mobile category started in 2007. Deadline for entries: December each year... Read More
HTML5 for the Mobile Web – a guide to the Geolocation API
May 30, 2013, by Ruadhán O'Donoghue
In this second article in our series on HTML5 for mobile web (first part here), we cover the Geolocation API. For mobile users, location-based services are hugely compelling. Long the holy grail of mobile applications, and something of a missed opportunity for service providers, the addition of location-awareness to mobile apps has made for some very exciting use cases... Read More
Google I/O: Android Studio launched to build and test Android apps
May 27, 2013, by Staff
This year’s I/O saw Google showcase a series of mobile-related initiatives focused on helping the Android community to grow and prosper. As Android continues to dominate the smartphone market, expectations are high for new Android [url=http://gigaom.com/2013/05/15/google-io-statshot-900-million-android-devices-activated/]activations[/url] in 2013. Google are forecasting that in 2013, 900 million Android devices will be activated. The Google Play app now sees more than 2.5 billion installs every month with 48 billion apps downloaded since the launch of the Android Market in late 2008... Read More
Global mobile statistics 2013 Section E: Mobile apps, app stores, pricing and failure rates
May 26, 2013, by mobiThinking
FINDING YOUR WAY AROUND THE MOBILE STATS COMPENDIUM:... Read More
