Tag Archives: AMP

AMPconf panel

AMPconf: AMP is a performance framework that’s growing up

The first ever AMP conference drew to a close this week after two days of sessions in NYC. We’ve been interested in AMP here at mobiForge since its launch because the emphasis on performance resonates so well with us; performance is a cornerstone of AMP. The conference brought together members of the AMP project, partners... Read More

Why your content doesn’t work on mobile

Anyone involved in developing content for the mobile web is probably already aware of the huge performance challenges on mobile. There is now widespread acceptance that we should budget for performance just as much as we should for design, and functionality. Perhaps even more so. So why are many websites still failing users by serving... Read More

Serving AMP pages to all mobile users

AMP is growing in importance in the web publishing world. Here at mobiForge we have some serious misgivings with the approach taken by Google with AMP but the speed up in page loading time is inarguable. This post describes a method for exposing AMP pages to all mobile visitors using some server-side device detection so that all mobile... Read More

Shuttle on booster

Bootstrapping Progressive Web Apps with amp-install-serviceworker

So you’re interested in the super-fast load times that AMP web pages offer, and you’re titillated by the rich, native-like experiences and functionality that Progressive Web Apps (PWAs) can deliver! How do you provide a seamless and instantaneous bridge between the two? Why, with <amp-install-serviceworker> of course! In this article we take a look at... Read More

Google AMP: Coming to your search results early next year

It’s been just a month and a half since the world got its first taste of Accelerated Mobile Pages (AMP), a technology from Google that aims to speed up the web. By embracing AMP, and following its rules, you can enjoy a performance boost to your web pages that will download in a fraction of the time than without. The demos and case studies are pretty impressive... Read More

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